Flair Rugs Marks its Family Legacy with the Launch of Luxmi

19

SEPTEMBER, 2017

Luxmi, a new collection of high-quality styles by Flair Rugs, is named after the mother of Dinesh Shah, company founder; a mark of a family-owned heritage dating back two generations.

Dinesh brought his family to the UK over 50-years ago and his skill and expertise in making hand-crafted rugs from the finest materials is responsible for the Flair that we see today, providing high-quality rugs to national and independent retailers right across the UK. A curation of exclusive fine-quality styles, including the new V&A Inspired collection, Luxmi by Flair Rugs is at once a celebration of rug craft and strong values.

Featuring four rugs inspired by archive patterns belonging to the V&A, made possible through the museum’s V&A Inspired licensee programme; Luxmi sees styles conceived through diverse subject matter. With designs influenced by Scandinavia’s passion for ethical living, the opulence of traditional Persian art, ancient history of the city of Cairo and even the Peruvian people’s love for the Alpaca; it’s a collection rich in culture and creativity.

A/W17 Photoshoot

” The Luxmi by Flair Rugs collection celebrates the artistry of rug making. From the finest yarn-dyed wools to hand-sculpted textures; it is a range that demonstrates our commitment to proper craft and considered design in styles exclusive to the Luxmi name.”

Gareth Davies, Sales and Marketing Director

Explore the Luxmi collection here.

More from the blog …

Benefits of a Wool Rug

Benefits of a Wool Rug 09 OCTOBER, 2017 Nothing beats the feeling of sinking your feet into a beautiful wool rug. As the strongest and most resilient natural fibre, wool is very durable and can even save money as carpets won’t need replacing as often.Wool can be...

read more

How To Use Geometric Pattern In Interiors

How To Use Geometric Pattern In Interiors 06 OCTOBER, 2017 Geometric patterns are once again trending in interiors this season. This trend is all about bringing patterns, colours and textures together to beautifully accentuate living spaces and add a modern vibe to...

read more

Colour Trends for Autumn 2017

Colour Trends for Autumn 2017 22 SEPTEMBER, 2017 With the Autumn season upon us and the cooler, shorter days ahead, it’s time to take a look at the key colour trends which will give your home the seasonal refresh it needs.This season is bursting with earthy...

read more

About

We’re passionate about rugs, not content to follow trends, we help shape them.

We use our experience to blend materials and design in a way that delivers exciting and inspiring rugs. We love what we do, we think you might too.

Give your floors Flair.

Get in touch

t: 01457 850 650
e: sales@flairrugs.com